Joanna Turczynska
Sales-Led - Some products sell themselves. This is about the deals that don't. What AI changes in sales-led growth (and what it doesn't).
Account X-ray - An open research kit that turns the AI you already use into a first-call prep analyst. The facts, dated and sourced, plus the angles to try in the room.
Stalled Deal First Aid - Nine reasons a B2B deal stalls, and what to do about each. It tells you which moves have been tested and which haven't.
Writing
Everyone's guessing how AI plays out in deals like these. Subscribe, and I'll do the guessing for you.